Privacy Policy
How AskAnnaLee may collect, use, disclose and protect personal data when you use our website, forms and advertising.
Effective date: 7 September 2026
1. Purpose of this Privacy Policy
This Privacy Policy explains how AskAnnaLee may collect, use, disclose, store and otherwise handle personal data when you use askannalee.com, submit a form, request a personalised review, use our calculators, contact us or interact with our advertising.
2. Personal data we may collect
- Name, email address, telephone number and contact details you provide.
- Property interests, project names, unit types, budget, financing information and objectives you submit.
- Messages, enquiries, form submissions and correspondence.
- Technical information such as IP address, browser, device, pages visited, referral source and cookie or advertising identifiers where applicable.
3. Why we collect and use personal data
- To respond to enquiries and provide requested property information or personalised reviews.
- To operate, secure, maintain and improve the website and calculators.
- To understand website and advertising performance.
- To prevent misuse, fraud, security incidents and technical problems.
- To comply with applicable legal and regulatory requirements.
- Where you have given the appropriate consent, to send property analysis, new-launch updates or other marketing communications.
4. Marketing communications
Submitting an enquiry does not automatically mean that you must agree to unrelated marketing. Where consent is required, we aim to obtain marketing consent separately. You may withdraw marketing consent at any time using the unsubscribe method provided or by contacting us.
5. Cookies, analytics and advertising technology
We may use cookies and similar technologies to operate the site, measure traffic and understand advertising performance. Where enabled, these may include analytics tools, Meta Pixel or similar advertising technologies.
6. Disclosure and service providers
We may disclose personal data to service providers that help us host the website, operate forms, deliver email, analyse traffic, provide advertising, maintain security or support our operations. We do not sell personal data as a standalone product.
7. Overseas transfers
Some service providers may process data outside Singapore. Where applicable, we take reasonable steps to ensure that transferred personal data receives a standard of protection comparable to Singapore's PDPA requirements.
8. Retention
We retain personal data only for as long as it is reasonably needed for the purposes for which it was collected, for legitimate business needs or to meet legal and regulatory requirements.
9. Protection
We take reasonable administrative, technical and organisational measures to protect personal data. No website, transmission or storage system can be guaranteed to be completely secure.
10. Access, correction and withdrawal of consent
Subject to applicable law, you may request access to or correction of your personal data, or withdraw consent for certain uses of your data. Withdrawal may affect our ability to provide a requested service where the data is necessary for that service.
11. Contact and data-protection enquiries
For privacy, access, correction, consent-withdrawal or data-protection enquiries, please use the AskAnnaLee Contact page and state that your request concerns personal data or privacy.
12. Changes to this policy
We may update this Privacy Policy from time to time. The current version published on this page will apply from its stated effective date.